LinkedIn Marketing
Crafting an Eye-Catching LinkedIn Cover Photo
For Your Target Audience!
Your LinkedIn cover photo is one of the first things people see when they visit your personal or business page.
Infact,
Data shows that people remember 80% of what they see, compared to only 20% of what they read.
Think of your LinkedIn cover photo as an extension of your story. You can showcase who you are as a professional, highlight your services, share your contact information, or even give a peek into your personality.
How to Create the Perfect LinkedIn Cover Photo (+ Photo Size Dimensions)
LinkedIn lets you choose from a range of designs – including backgrounds that celebrate diversity to those with trendy illustrations.
But to level-up your profile, we recommend creating a custom LinkedIn cover photo.
Why? It allows you to separate yourself from other brands and professionals. You can get creative and incorporate elements that are unique to you – like your brand colors or fonts.
LinkedIn Cover Photo Size and Dimensions
According to LinkedIn's official image specifications, these are the guidelines for your cover photo size and dimensions:
Tip:
When designing custom cover photos, beware of “danger zones”, like how your profile picture will overlay the cover photo’s bottom left corner. There may be a little trial and error required to get it right!
While it can be often overlooked, using a customized LinkedIn cover photo can go a long way in helping you stand out.
But don’t overthink it – just remember to have fun, be creative, and stay on brand!
Are you to level up your LinkedIn presence? Apply these tips now and optimise your LinkedIn Cover photo.
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